English · Work & Business

incentivize

/ɪnˈsɛn.tɪˌvaɪz/

[/ɪnˈsɛn.tɪˌvaɪz/]

motivate with reward

Advancedverb

Definition

To provide someone with a reason or reward to act in a particular way.

Example

The company incentivized referrals by offering a bonus for each successful new hire.

The company incentivized referrals by offering a bonus for each successful new hire.

Etymology

From Latin 'incentivum' (something that sets the tune); the verb is a twentieth-century coinage.

How & Where It’s Used

Used in management, economics, and public policy.

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