English · Family & People

influencer

/ˈɪn.flu.ən.sər/

[/ˈɪn.flu.ən.sər/]

content creator

Intermediatenoun

Definition

An influencer is a person who can affect others' choices by posting on social media.

Example

The travel influencer posted stunning photos that inspired thousands of followers to visit the remote island.

The travel influencer posted stunning photos that inspired thousands of followers to visit the remote island.

Etymology

From 'influence' plus '-er'; 'influence' from Latin 'influere' (to flow in).

How & Where It’s Used

A recent term for people with large, engaged social-media audiences who shape opinions.

Watch “content creator” pronunciation on YouTube
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