English · Culture & Society
/dʒʌmp ɒn ðə ˈbænd.wæɡ.ən/
[/dʒʌmp ɒn ðə ˈbænd.wæɡ.ən/]
join a trend
To join an activity or support a cause only because it is currently popular or successful.
As soon as the diet became popular, every magazine jumped on the bandwagon to promote it.
As soon as the diet became popular, every magazine jumped on the bandwagon to promote it.
From 19th-century American politics, where supporters climbed aboard a candidate's parade wagon.
Often mildly critical, for following a trend rather than leading it.