English · Work & Business
aspirational
/ˌæs.pɪˈreɪ.ʃən.əl/
[/ˌæs.pɪˈreɪ.ʃən.əl/]
reflecting big hopes
Advancedadjective
Definition
Something aspirational reflects a desire to achieve high goals or a better life. Aspirational messages inspire people to reach higher.
Example
The brand sells an aspirational lifestyle.
The brand sells an aspirational lifestyle.
Etymology
From 'aspiration', from Latin 'aspirare'.
How & Where It’s Used
Used in talks on goals, branding, and ambition.