English · Work & Business
strategy
/ˈstræt.ə.dʒi/
[/ˈstræt.ə.dʒi/]
plan to reach a goal
Intermediatenoun
Definition
A carefully designed plan to achieve a long-term aim, especially in business, war, or politics.
Example
The company's new marketing strategy focused on reaching younger customers through social media.
The company's new marketing strategy focused on reaching younger customers through social media.
Etymology
From Greek 'strategia' (generalship), from 'strategos' (general), from 'stratos' (army) and 'agein' (to lead).
How & Where It’s Used
Used in business, military, games, and personal planning.