English · Culture & Society

viral

/ˈvaɪ.rəl/

[/ˈvaɪ.rəl/]

rapidly widely shared

Intermediateadjective

Definition

Spreading quickly and widely, especially through online sharing.

Example

The short clip went viral overnight, reaching millions of viewers within a day.

The short clip went viral overnight, reaching millions of viewers within a day.

Etymology

From 'virus'; the metaphor for fast online spread emerged in the late 1990s.

How & Where It’s Used

Used in social media and digital marketing.

Watch “rapidly widely shared” pronunciation on YouTube
mediainternet

Related Terms